Our Culture

So What Does 'Living And Leading The Behaviors' Look Like As Part Of The Way You Work?

LEADS STRATEGICALLY:

Creates a sense of purpose or vision for self, group or team. Translates broad strategies into specific objectives and action plans. Sets challenging, but achievable goals. Generates alternatives and assesses benefits and risks. Allocates resources according to strategic priorities. Makes critical choices that support strategy and ultimately the end-customer.

BUILDS ALIGNMENT:

Aligns personal, team, and/or department goals and objectives with organization goals and business strategy and takes actions to achieve them. Creates a unified and seamless team. Provides direction to others that clarifies their expectations and role.

COMMUNICATES DIRECTLY:

Communicates opinions, facts, and thoughts with clarity, transparency, and honesty. Seeks multiple perspectives and listens openly to others' points of views. Enables and demonstrates the courage to speak up on issues and risks as well as the good news.

DRIVES PERFORMANCE:

Consistently delivers on commitments while upholding the highest standards of integrity. Demonstrates ownership of results within (and beyond) area of responsibility. Sets clear and high expectations. Holds self and others accountable for decisions, results achieved, and clear demonstration of ethical behavior. Develops contingency plans and meets challenges necessary to execute business and action plans. Develops and applies unique ideas and new methods to achieve higher performance and excellence.

COLLABORATES:

Works across organizational, functional, and geographic boundaries to achieve company goals. Builds and maintains strong relationships with team members, other functions, strategic partners, and customers. Works cooperatively with others in order to meet group and organizational goals.

ENERGIZES OTHERS:

Creates energy, excitement, and personal investment in others. Creates an environment that encourages continuous improvement, innovation, and appropriate risk taking. Focuses organization on key priorities that impact our business. Adapts to and/or drives positive change. Removes barriers and eliminates non-value-added work. Demonstrates resilience and perseverance.

DEVELOPS PEOPLE:

Continuously builds a high performing diverse team of people to achieve objectives. Develops self and others to improve performance in current role and to prepare for future roles. Seeks and welcomes feedback and responds to coaching. Provides frequent feedback and coaching to others on ways to improve performance. Recognizes and celebrates success.

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Marketing