About Us
Everything for Skin and Beauty.
We understand our consumers and delight them with innovative products for their skin and beauty care needs. Every day. Worldwide.
Our consumers' wishes are our main concern. We focus consistently on reliable quality and compelling price-performance. Founded in Hamburg in 1882 as a small pharmacy, we have grown to become a global company of branded consumer goods with approximately 100 affiliates to ensure we are close to people everywhere. This consumer orientation has made NIVEA the largest body care brand in the world.
Our research and development takes a leading position internationally. Ever since Beiersdorf was founded, we have focused in depth on skin and beauty care. We understand human skin like almost no other company and use our extensive knowledge in successful new products. We concentrate on considerable and compelling product innovations, which we rapidly introduce into the market.
We are growing worldwide. We focus on dynamic regions that have above-average development potential, including Asia, South America, and Eastern Europe. We particularly focus on China, Russia, Brazil, and India.
More than 17,000 employees feel strongly committed to Beiersdorf's goals. Our special corporate culture is characterized by openness, fairness, and respect. We drive the development of our Company with dedication and passion, with leadership and team spirit. This is how we continually expand our leading market position.
