Role details

Brand Manager

Hoboken   •  Permanent

Bullet points

  • Brand Manager
  • Brand Management

About Our Client

Our client is a global consumer goods company with an established portfolio of products domestically and internationally.

Job Description

  • Develop, manage and execute innovative marketing strategies and annual plans to increase leads, sales, brand awareness and profitability.
  • Manage day-to-day progress of the marketing plan execution and budget; track and monitor metrics and recommend corrective measures if necessary.
  • Perform qualitative research and quantitative analysis to support business development ideas or strategies.
  • Lead cross-functional teams to implement new marketing programs, build the brand and achieve financial objectives.
  • Conduct competitive analysis and market research; maintain historical pricing data on the organization and its competitors and market intelligence database.
  • Assist in website development and updates, writing requirements and content, supporting the development team and testing.

The Successful Applicant

  • 3-5 years prior brand and/or marketing management in CPG or other B2C industry
  • BS/BA degree in marketing, business management or related field; MBA a plus
  • Traditional and digital marketing experience
  • Proven strategic and tactical thinker with excellent analytical capabilities
  • Excellent project management skills
  • Proven history of being both creative and analytical in prior roles
  • Excellent interpersonal and communication skills in both team leader and team player roles
  • Ability to work in a fast paced, changing environment and to lead cross-functionally

What's on Offer

Competitive compensation and healthcare benefits.

Apply for this job

Click the Apply or LinkedIn button below or contact Alexandra DePierro quoting job reference 1210290
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