Role details

Digital Marketing Manager (Electronics/CPG)

Irvine   •  Permanent

Bullet points

  • Digital Marketing Manager for an international electronics company!
  • North American Market focus with emphasis on long-term strategy

About Our Client

International Electronics company with fast-paced, collaborative environment. Looking for a Digital Marketing Manager to build a team with their Director of eCommerce.

Job Description

  1. Develop new strategies that can increase visitor growth, conversion rate and retention (e.g. search, remarketing, cart abandonment, loyalty schemes, social media, etc.)
  2. Take a hands-on role on all digital marketing activities to increase brand awareness and e-commerce sales.
  3. Collaborate with internal/external suppliers (designers/copywriters/translators) in the production and publishing of content on advertising and social media platforms
  4. Manage and monitor all external agencies including KPI settings and ROI acceptance levels
  5. Manage blogging activities and develop campaigns that are aligned with their schedules.
  6. Take the lead in enhancing product description copy and working with the relevant copywriters, translators and graphics designer on product pages with multimedia assets
  7. Improvements in customer data collection for targeted marketing activities
  8. Develop, execute and monitor all social media activities
  9. Implement search engine keyword strategies

The Successful Applicant

  1. Must have a degree in Marketing, Digital Strategy, Management or a related field
  2. Google Adwords and Analytics certification
  3. Proven track record in Digital Marketing and Social Media with over 5 years experience
  4. Past working experience in digital agency is preferred
  5. Knowledge of HTML, CSS and JavaScript
  6. Proficiency with Photoshop and other graphical tools
  7. Devotion to learning new techniques covering e-commerce, digital marketing and social media
  8. Passionate about digital marketing and e-commerce

What's on Offer

Full-time role, complete benefits package, and an opportunity for autonomy and growth!

Apply for this job

Click the Apply or LinkedIn button below or contact Dania Gelfond quoting job reference 1214429
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