Role details

Director of Product Marketing

Dallas   •  Permanent

Bullet points

  • Industry leading Medical Device company is seeking a Director of Product
  • Marketing to develop and execute strategic and tactical brand plans

About Our Client

Industry leading Medical Device company

Job Description

  • Lead the development and implementation of a strategic and tactical plans across target customer segments
  • Partner with the Director, Strategic Marketing in the development of annual marketing/brand plan(s)
  • Generate core messages for highest opportunity segments by site of care or customer type
  • Lead the forecast generation for brand planning with key partners
  • Serve as key interface with field sales to gather feedback and communicate plans and resources
  • Develop and communicate key strategies, messages and targeting to field sales via sales training partners
  • Partner with market research to develop a research plan to develop insights for growth in different sites of care
  • Manage A&P budget effectively to maximize impact and profits
  • Serve as lead for tradeshow strategy and promotional execution
  • Engage agencies and consultants, ensuring appropriate external relationships are in place to support the needs of the business

The Successful Applicant

  • BA/BS required, MBA preferred and Business, Marketing, Finance, Science or Health-related preferred
  • 7+ years sales and marketing experience required, medical device or pharma brand marketing required
  • 3+ years people management experience

What's on Offer

Competitive salary + bonus

Apply for this job

Click the Apply or LinkedIn button below or contact Jeannie Guzman quoting job reference 1188956
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