Brand Manager

Job Description
Summary
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Growing Appliance Company
Seeking Brand Manager

About Our Client

Our client is one of North America's leading brands of small kitchen appliances. Their mission is to provide the world with innovative products that make every day a better cooking experience.

Job Description

MPI does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, or based on an individual's status in any group or class protected by applicable federal, state or local law. MPI encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants.

Description

Launch new products and own the process from end-to-end
Leverage digital media and ecommerce to be where the consumers are and show relevancy
Clearly articulate the voice of the consumer through creative briefs and direction for retail-ready packaging development
Understand CPG retailers and what it takes to win in market, both brick & mortar and ecommerce
Work cross-functionally with product development, design, sales, video, and photography

The Successful Applicant

Bachelor's Degree in Marketing/Business related field; MBA preferred
5+ years prior business experience, marketing roles preferred
High familiarity with brand development planning, innovation, and creative ideation processes
Experience developing digital marketing strategy and activation plans to deliver effective personalization
Demonstrated capability of organization and ability to prioritize
Entrepreneurial spirit with a bias to action
Positive energy and drive to win