Content Marketing Manager

Key ResponsibilitiesContent Strategy & Execution

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  Own and execute the company's content marketing strategy aligned with business and clinical goals.
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  Collaborate with product, clinical, and commercial teams to create educational and high-value content that builds trust and positions the brand as a thought leader.

Content Development & Oversight

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  Maintain a robust content calendar across formats: blogs, landing pages, case studies, video, webinar scripts, social media, and more.
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  Write and edit persuasive, on-brand copy across marketing channels and ensure content quality, voice, and compliance.

Social Media Management

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  Lead content strategy for LinkedIn, Instagram, Facebook, YouTube, and other platforms.
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  Monitor metrics, refine posting schedules, and stay ahead of trends to drive reach and engagement.

Creative Collaboration

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  Work cross-functionally with creative and design teams to bring visually compelling, cohesive stories to life.
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  Brainstorm and develop content campaigns that capture attention across the fertility and healthcare space.

Data-Driven Content Optimization

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  Use analytics to inform content planning, understand what resonates, and refine strategies.
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  A/B test creative formats, headlines, and messaging to maximize performance and ROI.

MPI does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, or based on an individual's status in any group or class protected by applicable federal, state or local law. MPI encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants.