Digital Marketing Manager
Innovative, healthy food and bev start-up
Growing marketing team seeking digital expert
About Our Client
Our client is an up and coming healthy food and beverage start-up in New York City. They are expanding their marketing team and looking to build out their digital presence.
- Create and implement digital marketing strategies to drive brand awareness, acquisition, and user engagement.
- Collaborate with a team of marketing professionals on content development and driving campaigns across digital channels.
- Manage company social media presence to drive user engagement and build brand awareness.
- Track campaign performance and measure against KPIs set by VP of Marketing.
- Report and present analytics/insights to optimize performance across all channels.
- Help manage monthly calendar to track promotional events and campaigns.
- Manage paid social campaigns and a calendar to support acquisition efforts.
- Assist with promotional events and maintaining their store initiatives within brand guidelines.
The Successful Applicant
- Bachelor's Degree in Marketing or related field. MBA preferred.
- 3+ years of relevant experience in digital marketing; food and beverage industry experience preferred.
- Experience working with social media platforms, SEO/SEM, CRM, and email marketing.
- You are detail oriented, organized, and have a creative yet analytical approach to marketing.
- Must have entrepreneurial spirit and desire to work in a fast-paced environment.
What's on Offer
- Competitive salary commensurate with experience
- Strong benefits package
- A high-energy team of working professionals passionate about providing excellent customer service