Growth Marketer - Human Resources SaaS - Remote US

Boston Permanent USD120,000 - USD150,000
  • Connect students with the recruiting process and top organizations.
  • Be a foundational member of the marketing team and scale programs.

About Our Client

Our clients platforms allow career advisers to more effectively manage the employment process, give students a better understanding of the recruiting cycle, and help employers find the perfect candidate. The world's top schools are using their technology to streamline career analytics and management processes. Founded in 2010, our client is a Santa Monica-based start up made up of passionate and talented who are individuals committed to innovating higher ed.

Job Description

Reporting to the Head of Business Development, the Growth Marketer will find themselves responsible for the following:

  • Account Based Marketing: develop content and campaigns to attract new targeted potential customers
  • Own the company's online presence to tell the brand's story and generate inbound sales leads
  • Design and build compelling marketing content
  • Set the strategy and write the growth marketing playbook
  • Develop and execute data-driven growth marketing strategies
  • Monitor marketing and sales performance metrics to forecast trends and optimize for growth
  • Keep up-to-date with target audience's preferences and proactively initiate new strategies to meet them
  • Create programs and campaigns that engage and grow a user base from sign up through conversion, engagement, and advocacy
  • Design, implement, and scale organic and paid marketing strategies, analyzing and optimizing channel mix and funnel performance.

MPI does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, or based on an individual's status in any group or class protected by applicable federal, state or local law. MPI encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants.

The Successful Applicant

Given this role would be the first of its kind, each day will be dynamic and filled with a number of projects. In order to be most successful in this role, candidates should have the following:

  • Minimum of 5 years of work experience in B2B SaaS marketing
  • Experience with Account Based Marketing
  • Excellent analytical skills and use data, metrics and analytics as a basis for strategic planning
  • Experience with marketing automation tools such as HubSpot, Pardot, and more.
  • Experience managing internal and external resources
  • Experience with growth hacking strategies for user activation and growth across multiple channels
  • Excellent communication skills
  • Strong project management skills

What's on Offer

  • $120,000 - $150,000 base
  • Full benefits, including 401(k) option at 3 months
  • Flexible remote work environment
  • Regular team happy hours and activities
Contact
Megan Floor
Quote job ref
JN-032022-5404598

Job summary

Sector
Marketing
Sub Sector
Marketing Communications
Industry
Technology & Telecoms
Location
Boston
Contract Type
Permanent
Consultant name
Megan Floor
Job Reference
JN-032022-5404598