Growth Marketing Manager

New York Permanent USD100,000 - USD120,000
  • Work with and up and coming client in the mental health space
  • Push the boundaries of innovation and creativity

About Our Client

This client is creating a space to focus on mental fitness day with candid conversations, physical tools, daily content, and a supportive community.

Job Description

  • Lead user growth strategy with a central focus on increasing qualified subscribers
  • Manage, optimize, and grow paid social - Facebook, Instagram, Twitter, TikTok, and Pinterest
  • Work with brand and social teams on A/B and multivariate tests
  • Work closely with the existing marketing team to share learnings, best practices, and integrate channel strategies
  • Work with the in-house creative team to produce ad units for various campaigns and provide data insights around creative testing
  • Experiment and iterate organic and paid activations across channels with creativity and efficiency

MPI does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, or based on an individual's status in any group or class protected by applicable federal, state or local law. MPI encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants.

The Successful Applicant

  • 4+ years full-time, professional experience in user acquisition, audience development, and/or growth marketing
  • Proven track record of spearheading successful growth initiatives
  • Strong analytical skills with the ability to make data-driven insights and conclusions
  • Deep understanding of paid marketing/media channels (e.g. Facebook / Instagram, Pinterest, Snapchat, email, etc.)
  • Ability to define 6-12 month roadmap with aggressive milestones (including quantified KPI targets), and to execute strategy efficiently
  • Highly quantitative and drives decisions using data, from A/B testing to sound data modeling.
  • Strong cross-functional skills and experience working with product, engineering, creative, and analytics teams

What's on Offer

Competitive Salary - Benefits - PTO - Remote Work

Elyssa Bucceri
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Job summary

Sub Sector
Marketing Management
Media & Agency
New York
Contract Type
Consultant name
Elyssa Bucceri
Job Reference