Head of Marketing US - Solar

MPI does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, or based on an individual's status in any group or class protected by applicable federal, state or local law. MPI encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants.

Description

The Head of Marketing US - Solar will be responsible for:

• Increasing brand presence for the company, setting them up to increase visibility and to take them to their goal of becoming the leading solar tracker supplier in the world.
• Someone that can make things happen.
• Develop and launch daily social media campaigns.
• Stay current with social media trends and tools.
• Execute efforts in building online reviews and gaining referrals.
• Managing daily administrative tasks to ensure the Marketing department runs smoothly.
• Gathering and analyzing consumer behavior data (e.g. web traffic and rankings).
• Build and support new and existing content for company websites and blogs.
• Manage details of trade shows and event marketing schedules.
• Source new vendors for trade show giveaways, marketing banners, and brochures.
• Assist with organizing promotional events.
• Creating engaging content and visuals for social media pages (Facebook, Twitter, Google+, YouTube, Instagram, LinkedIn).
• Conducting market research to identify new revenue opportunities.
• Gathering and analyzing consumer behavior data (e.g. web traffic and rankings).
• Create advertising material (e.g. brochures and newsletters).
• Monitor competitors' marketing activities.
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