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- Career progression opportunities
- Opportunity to work with a global retail company
About Our Client
The brand has strong denim roots, it has evolved into an international lifestyle brand building its success off products of the highest quality and the perfect fit! The brand is committed to maintaining its best-in-class loyalty program with millions of loyalty card members and sustaining its market leadership as a customer-centric brand.
Job Description
MPI does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, or based on an individual's status in any group or class protected by applicable federal, state or local law. MPI encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants.
Description
- Develop and oversee the implementation of the marketing and communications plan to achieve the company's key objectives
- Build and execute the marketing strategy to drive brand awareness
- Implement marketing initiatives to grow the company's market share in the denim industry
- Oversee product launches, consumer promotions, all brand communications, and public relations
- Complete live and post-campaign reporting and make necessary adjustments to improve campaign performance
- Manage the marketing budget and drive increased efficiency
- Assist in refining customer segmentation through consumer research and analysis
- Manage all brand creative assets, from briefing through to dispatch and implementation, ensuring aligning with strategic objectives
- Stay abreast of industry and marketing trends, social media updates, to constantly present new ideas and test new platforms
The Successful Applicant
- Degree qualified in a relevant field
- 7+ years of marketing experience
- Thorough understanding of marketing strategies and practices
- Strong organizational skills and ability to prioritize
- Experience in the contemporary fashion industry is necessary
- Experience working with a denim brand is preferable
What's on Offer
- Competitive benefits and salary package
- Career progression opportunities with a global retail company
Job summary
- Sector
- Marketing
- Sub Sector
- Marketing Management
- Industry
- Retail
- Location
- New York
- Contract Type
- Permanent
- Consultant name
- Stephanie Morris
- Job Reference
- JN-022022-5266785
