Marketing Project Manager
Ability to work with the CEO, and effect immediate marketing operations.
Upwards progression within the organization!
About Our Client
Food company based in NJ that has a small but strong marketing team! These folks are passionate and apart of an essential business that is driving dietary supplements for folks in hospitals, healthcare facilities and fitness / nutrition centers.
MPI does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, or based on an individual's status in any group or class protected by applicable federal, state or local law. MPI encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants.
- Developing an overall strategy and managing day to day operations marketing automation platform, Marketo, including administration, email, webpages, reporting, strategy, features, and capabilities.
- Helping to create content for video, web, print, and digital marketing collateral including infographics, white papers, blogs, e-mail, and web content.
- Developing strategy and execution for lead and prospect nurturing campaigns.
- Generating and managing monthly marketing metrics to assess marketing activities and make mid-course corrections to achieve lead generation goals.
- Creating campaign strategies, audience targeting, and social media presence.
The Successful Applicant
- Familiarity of working and/or marketing into healthcare professionals
- Have high proficiency in Salesforce or related CRM, Adobe Creative Suite, Microsoft Excel, web-based design and marketing software, marketing automation
- Have knowledge of analytics/metrics, SEO and PPC, B2B marketing, and lead generation
- Have previous experience with marketing to a B2B audience
- Have a bachelor's degree or higher in Marketing or relevant field.
- Have 5-7 years of marketing/communications experience
What's on Offer
- Competitive Base Salary
- Decretionary Bonus