Retail Activations and Events Coordinator

• Lead the on-site management for a diverse range of activation events in California market with focus in So Cal. Will execute retail visits, but also events (marathons, brand sponsored events, festivals, etc) and local community initiatives.
• Retail visits will require the following: training staff the brand story on recovery, sustainability and community, explaining product attributes, detailing our marketing/brand awareness efforts, letting staff try on shoes, setting up retail displays/placing marketing materials and presenting current and future product lines.
• Event activations will be focused on event setup (tent, backdrop, tables, shoes on display, etc), in person education of product, and for select events selling of product.
• Assist in the planning and coordination of the retail and event activation calendar working with key stakeholders on the sales and marketing teams.
• Manage activation budget and track expenses.
• Post event evaluation and reporting including retail visit recaps and event summaries documenting key learnings and best practices for future event activations.
• Some travel will be required outside of CA market (approx. 20% of the role) to other west coast states (AZ, CO, UT, NV). Weekend work occasionally required based on event schedule.

MPI does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, or based on an individual's status in any group or class protected by applicable federal, state or local law. MPI encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants.