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Brand & Digital Marketing Manager

Perth Amboy, New Jersey Permanent USD85,000 - USD95,000 per year View Job Description
The Brand & Digital Marketing Manager will join a growing food manufacturer and drive digital marketing, ecommerce, and brand growth across a portfolio of established consumer brands. You'll lead social media strategy, launch social commerce initiatives, and help shape the future of the company's marketing function
  • Own and build the social commerce strategy for multiple growing consumer brands
  • Direct exposure to leadership and brand decision-makers

About Our Client

Our client is a family-owned healthy snack manufacturer headquartered in Perth Amboy, New Jersey.

Job Description

  • Develop and execute social media strategies across multiple brands, with a primary focus on TikTok and Instagram.
  • Launch, manage, and optimize TikTok Shop and other social commerce initiatives.
  • Create and manage content calendars while coordinating agencies, influencers, creators, and photographers.
  • Support brand positioning, messaging, product launches, and innovation projects.
  • Manage and optimize digital content across Amazon, retailer websites, and ecommerce platforms.
  • Support paid media campaigns, email marketing, SMS marketing, and performance reporting.
  • Maintain marketing collateral, sales materials, and brand assets across all channels.
  • Support trade shows, promotional events, and cross-functional marketing initiatives.
  • Analyze marketing performance and identify opportunities to improve engagement, conversion, and brand awareness.
  • Partner closely with internal stakeholders and external agencies to successfully execute marketing programs.



MPI does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, or based on an individual's status in any group or class protected by applicable federal, state or local law. MPI encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants.

The Successful Applicant

  • 3-5 years of experience in brand marketing, digital marketing, ecommerce, or a related field.
  • Hands-on experience managing TikTok and Instagram marketing campaigns.
  • Experience creating content strategies and working with agencies, influencers, and external partners.
  • Strong project management and organizational skills.
  • Excellent communication and collaboration abilities.
  • Experience within consumer packaged goods, food and beverage, or ecommerce environments is preferred.
  • Experience with Amazon, retailer digital content, or social commerce platforms is a plus.
  • A bachelor's degree in Marketing, Business, Communications, or a related discipline is preferred.

What's on Offer

  • Full-time permanent position - 5 days/ week in office.
  • Competitive base salary of $85,000-$95,000.
  • Opportunity to build and shape the company's digital marketing and social commerce capabilities.
  • Direct visibility to senior leadership and company ownership.
  • Ownership of TikTok Shop and emerging social commerce initiatives.
  • Exposure to multiple nationally recognized consumer brands.
  • Entrepreneurial environment with significant career growth potential.
Contact
Patrice Grande
Quote job ref
JN-082026-7090943

Job summary

Sector
Marketing
Sub Sector
Digital, Online & Social Media
Industry
FMCG (Fast Moving Consumer Goods)
Where
Perth Amboy
Contract Type
Permanent
Consultant name
Patrice Grande
Job Reference
JN-082026-7090943
 

Michael Page is an inclusive employer. We want to make sure you have everything you need to perform at your best throughout our hiring process, so please let us know if there is anything we can do to support with your application or interview.